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\\11 I I I I I I l/%,7� <br /> Wisconsin Department of Transportation <br /> /"llhIilltt0��\\\\` Southwest Region—Madison Office <br /> Outdoor Advertising Unit <br /> March 16, 2016 2101 Wright Street <br /> Madison,WI 53704-2583 <br /> Telephone (608)246-7906 <br /> FAX (608)246-5383 <br /> Thank you for your interest in outdoor advertising. The following information outlines the parameters <br /> that need to be met in order for proposed signs to be considered on-premise signs. <br /> Re: On-Premise signing <br /> The State of Wisconsin does not require a permit for On-Premise Outdoor Advertising signs that may <br /> be read from state controlled highways provided the following conditions are met; <br /> 1) The entire sign, all parts including overhang and landscaping are in their entirety on the <br /> business property itself and no portion can encroach onto state owned right-of-way. <br /> 2) The size of the sign cannot be larger than 1,200 sq ft per direction of travel. <br /> 3) The sign cannot be a safety hazard, it must not impede adequate vision lines for all traffic on <br /> the state highway as well as all side roads and all access points that serve this business. Safety <br /> is paramount and must be considered for any and all sign placement. <br /> 4) The sign must be within 50 feet of the business (business is defined as the building or the <br /> parking lot that serves that building/business or the driveway that leads to the parking lot of the <br /> same). <br /> 5) The sign must be outside any setbacks, again this includes all sign parts and landscaping. <br /> 6) The advertising on this sign can only be for that business alone.No Off-Premise advertising is <br /> allowed. <br /> Please note: Whether or not a permit is issued by the Department does not relieve the applicant from <br /> obtaining all other permits required by law from any other state or federal agency, county, or <br /> municipality. <br /> Please visit our web site for further information: <br /> http://wisconsindot.gov/Pages/doing-bus/real-estate/outdoor-adv/defau lt.aspx <br /> If you have any questions, please feel free to contact me at 608-246-7906. <br /> Respectfully, <br /> Oeruw <br /> Denny Dreier <br /> Outdoor Advertising Program Regional Coordinator <br /> Division of Transportation System Development <br /> Southwest Region—Madison <br /> 2101 Wright Street <br /> Madison, WI 53704-2583 <br /> 608-246-7906 <br /> FAX: 608-246-5383 <br /> dennis.dreier@dot.wi.gov <br /> dot.wi.gov <br /> DT75 <br />